Scientific paper - Original scientific paper
THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY
Economic research - Ekonomska istraživanja, 22 (2009), 4; 69-83. urn:nbn:hr:213:652860

Rajh, Edo; Ozretić Došen, Đurđana

Cite this document

Rajh, E. & Ozretić Došen, Đ. (2009). THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY. Economic research - Ekonomska istraživanja, 22. (4), 69-83. Retrieved from https://urn.nsk.hr/urn:nbn:hr:213:652860

Rajh, Edo and Đurđana Ozretić Došen. "THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY." Economic research - Ekonomska istraživanja, vol. 22, no. 4, 2009, pp. 69-83. https://urn.nsk.hr/urn:nbn:hr:213:652860

Rajh, Edo and Đurđana Ozretić Došen. "THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY." Economic research - Ekonomska istraživanja 22, no. 4 (2009): 69-83. https://urn.nsk.hr/urn:nbn:hr:213:652860

Rajh, E. and Ozretić Došen, Đ. (2009) 'THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY', Economic research - Ekonomska istraživanja, 22(4), pp. 69-83. Available at: https://urn.nsk.hr/urn:nbn:hr:213:652860 (Accessed 26 September 2020)

Rajh E, Ozretić Došen Đ. THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY. Economic research - Ekonomska istraživanja [Internet]. 2009 December 10 [cited 2020 September 26];22(4):69-83. Available at: https://urn.nsk.hr/urn:nbn:hr:213:652860

E. Rajh and Đ. Ozretić Došen, "THE EFFECTS OF MARKETING MIX ELEMENTS ON SERVICE BRAND EQUITY", Economic research - Ekonomska istraživanja, vol. 22, no. 4, pp. 69-83, December 2009. [Online]. Available at: https://urn.nsk.hr/urn:nbn:hr:213:652860. [Accessed: 26 September 2020]

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